Artisan Spotlight: Jack Be Nimble Candles
Posted on 14 November 2019
The freezing temperatures and shorter days have the Georgia Crafted Peaches craving all things cozy. When we want to make our homes feel (and smell) warm and inviting, we reach for a Jack Be Nimble candle.
Recently, we had the chance to sit down with Paul “Jack” Bruschi, a former professional ballet dancer and founder of Jack Be Nimble candles.
In 2008, Paul founded Jack Be Nimble after being dissatisfied with run-of-the-mill, low-quality candles offered in stores.
“I decided I was tired of buying candles that smelled great in the store just to get them home, and they lost their smell after a couple of burns. I knew there had to be a better way.”
With that, Paul began crafting his own signature formula that would later be the foundation for all Jack Be Nimble candles.
“I started experimenting and a year later, I felt I had the formula that would make a candle that smelled amazing from start to finish. Jack Be Nimble was born and I still use that same formula today in all our candles.”
Jack Be Nimble upholds an unwavering commitment to quality that you won’t find in big box store candles. Hand-poured in batches of 12 in their Atlanta studio, all Jack Be Nimble candles are made using American grown soy wax, all-natural cotton wicks & fine fragrance oils. Plus, each candle has a clean burn time of 50+ hours.
When it comes to the divine smell of each Jack Be Nimble candle, Paul is inspired by smells that ignite nostalgia, like his fond memories of his childhood in Georgia, and his devoted customer base.
“I love developing scents that are nostalgic in some way and recall some pleasant memory from your past. Many of our scents, like Georgia On My Mind, come from things I remember from my childhood growing up in Georgia. Other scent ideas come from our amazing customers who ask if we can make a candle that smells like this or that.”
After coming up with another scent, the real work begins, as the process for creating a new candle scent can take up to a year.
“When I do come up with an idea, it usually takes up to a year to fully develop and test the scent.”
After twirling the top off of any Jack Be Nimble candle, you’ll find yourself inhaling deep and smiling as you breathe in each cozy note. Even before lighting one of these beautiful candles, Paul wants the scents to bring happiness to anyone who smells them.
“I really want the scents to bring a smile to someone’s face. I see it when people pick up a scent and smell it for the first time. Whether the smell reminds them of Christmas morning at their grandmother’s house or a relaxing day at the spa, I want them to make people happy.
With scents like Rustic, Harvest, Nutmeg & Ginger, and Georgia On My Mind, a Jack Be Nimble candle is the perfect way to bring folks together at every gathering.
As the holiday season gears up, we couldn’t help but ask Paul some of his best entertaining tips. His answer: simplicity is key.
“I say keep it simple. You can’t have fun if you are working the entire time your guests are with you. Prep or buy your food and beverages ahead of time, light your Jack Be Nimble candles 2-3 hours before your party starts, and then relax and enjoy your family or friends.”
What’s Paul’s suggested host or hostess gift to bring along with you to every gathering this holiday season? Give a more thoughtful “Thank You” to your host(s) by choosing a Jack Be Nimble candle.
“So many people are tired of giving a bottle of wine and are turning to unique gifts like our candles. Candles are a more personal gift and I always think including a handwritten note with the candle is a nice touch.”
Finally, as a Georgia native, Paul has had ample opportunity to explore the Peach State. His favorite Explore Georgia adventure? Visiting old houses that have a unique history to share and provide inspiration for his candles.
“I love exploring old homes whether in South Georgia, the Coast, or the Georgia mountains. Old homes remind me of my youth and I get lots of inspiration for candles by visiting historic places or homes around the State.”
As the Georgia Crafted Peaches settle in for chilly season in Georgia, you can rest assured that we have a Jack Be Nimble candle lit to warm our homes and our hearts with every sniff.
If you want to bring the cozy feeling from lighting a Jack Be Nimble candle into your home, shop our entire collection here.